MARKETING DESIGN
We helped them in designing and ran performance marketing-related work to promote some ebooks and gated contents through drip emails - particularly about the learning & development programs offered by their B2B segment during the pandemic.
We also developed series of paid ads (where Linkedin & Google ads outperformed other channels), landing pages optimization, email templates on Eloqua, and more marketing assets that can be easily modified via Figma in-house.
We also designed a Q2C calculator landing page as a sales enablement tool to educate and show how potential leads can save time and money, while highlighting the benefits of using cleverbridge in their sales process.
