Clanq AG

Marcomm • Illustrations

OVERVIEW

Clanq is a Zurich-based mobile banking app that’s focused on supporting families in providing financial resources and security by means of cashback and savings for their kids.

OBJECTIVES

Our goal is to help Clanq generate leads, drive sign-ups for their upcoming beta release with the focus in DACH market, revamping their brand & illustration library, as well as supporting their new website launch this year.

clanq app

MARKETING & COMMUNICATION DESIGN

As a newly established fintech, Clanq envisions a platform to support families regardless of their background. To reflect this, our branding and communication materials needs to be approachable, delightful and differentiate from other corporate-oriented competitors. We worked with their design team in building social media templates, illustration toolkits in expanding their current art direction and support wider range of content presentation in various channels.

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As a result, we managed to generate over 1,500+ beta testers for their app in the last 6 months mainly through paid socials.

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